The Selling of Attention Deficit Disorder and/or Would you take smart drugs to perform better at work?

Posted by on Dec 15, 2013 in Samples | 0 comments

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Any teacher could have told you about the rise in ADHD diagnoses:

The rise of A.D.H.D. diagnoses and prescriptions for stimulants over the years coincided with a remarkably successful two-decade campaign by pharmaceutical companies to publicize the syndrome and promote the pills to doctors, educators and parents. With the children’s market booming, the industry is now employing similar marketing techniques as it focuses on adult A.D.H.D., which could become even more profitable.

And a very coincidental piece that also showed up in my news feeds this morning:

Drugs that help people with brain and neuropsychiatric conditions improve concentration, planning and memory, or reduce impulsive and risk-taking behaviours, are increasingly finding their way into the hands of healthy people who want to study harder, work better, cope under stress and keep going during night shifts. And the use of these so-called “smart drugs” is set to grow in our increasingly competitive world, according to a report published late last year by four UK scientific academies.

via The Selling of Attention Deficit Disorder – NYTimes.com and BBC – Future – Health – Would you take smart drugs to perform better at work?.

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